Category Archives for Becoming An Expert

Myths of the Marketplace

  1.       We don’t have any competition. This is the attitude that practically sank IBM, General Motors, Schwinn bikes, and every other company that thought they could disregard and/or abuse their customers endlessly because their products were unique and indispensable. Surprise! They weren’t. Every business, every individual, has competition. The more you act like you […]

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Your Ultimate (Web) Makeover

Google yourself on the web. Put your name in quotation marks. If you have a common name, you may have to add a few other cues, such as company name, city of residence, or alma mater. If the only hit that pops up is a Facebook photo of you in a toga guzzling a yard […]

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The 10,000-Hour Investment

Malcolm Gladwell’s Outliers: The Story of Success continues his steady stream of thought-provoking bestsellers. This book will make a lot of people feel much better about not achieving instant success. Gladwell maintains it takes about 10 years, or 10,000 hours, of practice to attain true expertise. “The people at the very top don’t just work […]

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